Virtual Roundtable
Measure What Matters – NGCOA Webinar
Measure What Matters – NGCOA Webinar
DateThursday, July 16, 2026
Time2:00 PM
LocationVirtual Zoom
Guest SpeakerFraser Marriott | Matt Arnzen | Jason Pearsall | Elvis Lieban
Join this NGCOA webinar, free of charge for a conversation hosted by Mike Hendrix. Mike welcomes Fraser Marriott, head of golf at Lightspeed; Jason Pearsall, Owner - Warren Valley Golf Course; Matt Arnzen, VP - Marketing Sagacity Golf; and Elvis Lieban from Gong for a discussion about measuring what matters.
Can you measure how well you online tee time engine works? Do you know how many people began purchasing a tee time and stopped? Do you know how many calls to your golf shop were about buying your annual pass and how many purchased the pass?
Measuring What Matters is Easier Than Ever. Have you updated how you manage this part of your business?